12. Job BoardsAll the popular blogs are trying to leverage job boards to make someextra income. Guy Kawasaki, ReadWriteWeb, Problogger… you nameit.Needless to say that in order to create an active and profitable jobboard you need first to have a blog focused on a specific niche, and adecent amount traffic.
The advantage of this method is that it is passive. Once you have thestructure in place, the job listings will come naturally, and you cancharge anywhere from $10 up to $100 for each.List of popular job board software:* JobThread* Web Scribe Job Board* SimplyHired Job-o-matic* Jobbex13. MarketplacesSitepoint is the online marketplace by excellence. Some websitesand blogs, however, are trying to replicate that model on a smallerscale.Depending on your niche, a market place that allows your visitors tobuy, sell and trade products could work well. Over the time you couldstart charging a small fee for new product listings.The problem with this method is that there are no standard softwareon the web, so you would need to hire a coder to get a marketplaceintegrated into your website.You can see an example of a marketplaces being used onEasyWordpress and on Mashable.14. Paid Surveys and PollsThere are services that will pay you money to run a small survey orpoll on your website. The most popular one is called Vizu Answers.Basically you need to sign up with them, and select the kind of pollsthat you want to run your site. Most of these services operate under aCPM model.15. Selling or Renting Internal PagesMillion Dollar Wiki made this concept popular, but it was being usedon the web for a long time around (check Pagerank10.co.uk forinstance).These websites sell for a single fee or rent for a recurring fee internalpages on their domain. Usually they have either high Pagerak or hightraffic, so that people purchasing a page will be able to benefit insome way.Implementing this method on a small blog would be difficult, but theconcept is interesting and could be explored further.16. Highlighted Posts from SponsorsTechmeme probably pioneered this idea, but somehow it has notspread to other websites. The tech news aggregator displays editorialposts on the left column, and on the sidebar they have a sectiontitled “Techmeme Sponsor Posts.”On that section posts from the blog of the advertisers get highlighted,sending qualified traffic their way. Considering that the monthly costfor one spot is $5000 and that they have around 6 sponsors at anygiven time, it must be working well.17. DonationsPlacing a “Donate” link or button on a website can be an efficientway to earn money, especially if your blog is on a niche wherereaders learn and gain value from your content.Personal development and productivity blogs, for instance, tend toperform well with donation based systems (one good example beingSteve Pavlina).A small variation of this method appeared sometime ago with theBuy Me a Beer plugin. This WordPress plugin enables you to insert acustomized message at the bottom of each article, asking thereaders to chip in for a beer or coffee.18. In-text AdvertingIn-text adverting networks like Kontera and Vibrant Media will placesponsored links inside your text. These links come with a doubleunderline to differentiate them from normal links, and once the userrolls the mouse over the link the advertising will pop. Should the userclick on it the site owner will make some money.Some people make good money with this method, but others refrainfrom using it due to its intrusiveness. It is also interesting to note thatvery few mainstream websites have experimented with in-textadvertising.19. Pop-ups and Pop-undersPop-ups are a common yet annoying form of advertising on theInternet. If you are just trying to make a much money as possiblefrom your website, you could experiment with them.If you are trying to grow the traffic and generate loyal visitors,however, you probably should stay away from them. Just considerthe hundreds of pop-up blockers out there: there is a reason why theyare so popular.Ad networks that use pop-ups:* Tribal Fusion* PayPopup* PopupAd* Adversal20. Audio AdsAlso called PPP (Pay Per Play), this advertising method was introduceby Net Audio Ads. the concept is pretty simple: play a small audioadvertising (usually 5 seconds) every time a visitor enters into yourwebsite. The user should not be able to stop it, creating a 100%conversion rate based on unique visitors.The company is still rolling tests, but some users are reporting to getfrom a $4 to a $6 CPM. Regardless of the pay rate, though, this is avery intrusive form of advertising, so think twice before using it.21. Selling the WebsiteSelling your website could be your last resource, but it has thepotential to generate a big sum of money in a short period of time.Market places on online forums like DigitalPoint and Sitepoint arealways active with website buyers and sellers. Keep in mind thatthey most used parameter to determine the value of a website is themonthly revenue that it generates, multiplied by a certain number(the multiplier can be anything from 5 to 30, depending on theexpectations of the seller, on the quality of the site, on the niche andother factors).Some people also make money trading and flipping websites. Theyeither create them from scratch or buy existing ones, and after somerevamping they sell them for a profit.Related links:* How To Buy A Website And Flip It For Profit* How To Sell A Website – How Much Is Your Website Worth?* Where to sell a website? How to go about selling it?Indirect Methods22. Selling an EbookPerhaps one of the oldest money making strategies on the web, usinga website to promote a related ebook is a very efficient way togenerate revenue.You could either structure the website around the book itself, likeSEOBook.com, or launch the ebook based on the success of thewebsite, like FreelanceSwitch did we the book How to be a RockstarFreelancer.Related links:* Writing an ebook for your blog* How to sell ebooks* Processing payments for your ebook* How to sell digital products online* List of ebook selling software23. Selling a Hardcover BookMany authors and journalists leverage their blogs or websites to sellcopies of hardcover books. Examples include Guy Kawasaki, SethGodin and Malcolm Gladwell.While most of these people were already renowned authors beforethey created their website, one could also follow the other wayaround. Lorelle VanFossen did exactly that with her Blogging Tipsbook. First she built her authority on the subject via her blog, andafterwards she published the book.List of self publishing and publishing services:* Lulu* Self Publishing* iUniverse* WordClay24. Selling Templates or WordPress ThemesAs more and more people decide to get an online presence, websitetemplates and WordPress themes become hotter and hotter.On this segment you have mainstream websites likeTemplateMonster, as well as individual designers who decide topromote and sell their work independently.Brian Gardner and Unique Blog Designs are two examples ofwebsites that make money with the sales of premium and customWordPress themes.25. Offering Consulting and Related ServicesDepending on your niche, you could make money by offeringconsulting and related services. If you are also the author of yourblog, the articles and information that you will share will build yourprofile and possibly certify your expertise on that niche, making iteasier to gain customers.Chris Garrett used a similar strategy. First he created a highlyinfluential blog on the blogging and new media niche, and afterwardshe started offering consulting services to clients with relatedproblems and needs.26. Creating an Email List or NewsletterEmail lists and newsletters represent one of the most powerfulmarketing and money making tools on the Internet. They offerincredible conversion rates, and the possibility to call people toaction in a very efficient way.Creating a big list is a difficult task though, so if you have a popularwebsite you could leverage it to increase the number of subscriberson your list.Yaro Starak is a famous Internet marketer, and if you visit his blogyou will notice that right on top he has a section encouraging visitorsto subscribe to his email newsletter. Yaro generates five figures inrevenues each month from his email newsletters, proving that thismethod works.List of software to manage email newsletters:* Getanewsletter* SendStudio NX* PHP Autoresponder* Constant Contact27. Mentoring programsPeople are willing to pay for someone or something that will teachthem and give them knowledge (as opposed to mere information).Education is one of the biggest industries in the world, and the onlinelandscape behaves in a similar way.Creating a mentoring program related to the niche of your websitecould be very profitable if you manage to structure and promote itadequately. There is a wide range of media and tools that you canuse to deliver the information, from text articles to audio and videolessons.Brian Clark leveraged the success of Copyblogger to launch amentoring program teaching people how to build membership andhow to sell content online. The program is titled Teaching Sells, and itcosts $97 monthly. Sounds expensive, but they have over 1,000members.28. Creating a conference around the websiteIf your website takes off and becomes an authority on its niche, youcould create a conference around it. Depending on the size of youraudience, the event could attract thousands of people, and you couldmake money directly from conference passes and sponsors.Search Engine Land, for instance, created a series of conferences thatvisit several cities on the United States and on other countries aswell. The conferences are called Search Marketing Expo, and thetickets and passes cost thousands of dollars.
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